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Guides to promoting music and brands on social
What we learn distributing content and reading analytics, written so you can apply it tomorrow.
September 10, 2026 · 7 min read
How to read YouTube Analytics for a music release (and what to watch in the first 7 days)
The five metrics that decide whether a release is working, the order to check them, and what to do about each during week one.
ReadSeptember 10, 2026 · 6 min read
What a view should cost you on Google Ads when you promote music
Cost-per-view ranges for music video in Latin America and Spain, how to compute yours, and seven adjustments that lower it without losing audience.
ReadSeptember 10, 2026 · 6 min read
Real accounts on real devices vs bots: what changes on TikTok and Instagram
Why distribution from real phones survives platform purges, what warming an account means, and how to measure whether reach is real.
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